Showing posts with label Costacos Brothers. Show all posts
Showing posts with label Costacos Brothers. Show all posts

Friday, March 8, 2013

Video: Costacos Brother's "Poster Boys" Documentary

“Seattle, 1984 – It all began with Prince. Naturally. One morning in his grandparents' house that sat atop his home city, John Costacos – just 23 years old – awoke to hearing “Purple Rain” on the radio.

A University of Washington graduate whose football team had the best defense in the country at the time, Costacos came up with the idea of making a "Purple Reign" T-shirt to honor the team, featuring a lineman in a purple jersey falling from a cloud in the sky.”

The rest, as they say, is history…

You may recall We covered a retrospective of the Costacos Bros work, "For the Kids" back in 2011 that took place at Salon 94 NYC, it was easily one of my favorite shows of the year and instantly transported me back to my youth and the posters that covered my bed room wall. Amy K. Nelson of SB Nation apparently shared the love because she put together a great documentary about the brothers featuring some killer footage of the original shoots, discussions with friends, family, former employees and of course many of the giants that where the models for these captivating posters.

The sixteen-minute film features the likes of Jim Mcmahon, Shawn Kemp, Jon Bois, Sir Charles Barkley and the very personable brothers themselves to name but a few and is absolutely worth your time if you were a child of the 80’s and celebrated sports with the Super Bowl Shuffle, The Reign Man and all the other larger than life personalities you just couldn’t get enough of.

Friday, June 24, 2011

Costacos Brothers' "For the Kids" at Salon 94 NYC


Lots of 80’s Nostalgia this week and we save the best for last with Salon 94’s “For the Kids”, an exhibition of sports lithographs from the archives of John and Tock Costacos. The show serves as a mini-retrospective of early Costacos posters from 1986 through 1990. In addition to these works, pieces will be presented from Jeff Koons’s first solo exhibition, Equilibrium, the 1985 show that included basketballs floating in display tanks, cast bronze standard scuba diving tanks and framed advertising posters that appropriated imagery contained in Nike advertisements that preceded the earliest Costacos work. The Nike posters were purchased by Koons with the permission of the manufacturer, and were presented as his own artworks.

Costacos Brothers, originally a sports t-shirt manufacturer, built a reputation for “fantasy” sports posters that gave professional sports heroes a larger-than-life look and appeal. Their products captured the imagination of sports fans at a time when athletes were becoming pop stars. Without a license from professional sports leagues, they were unable to produce game action shots. Instead, they made personality posters, marrying pop culture to an athlete and his persona. They understood that at a certain point a player gains a public profile that transcends their team, catapulting them to individual stardom.

My buddy Alex used to have The Chicago Vice one up in his bed room seeing these again took me right back.